About

20 years of designing for people, products and complex systems.

Staff Product Designer and UX leader focused on making complex enterprise experiences easier to understand, use and scale.

My approach

I start by understanding users, workflows and the problem behind the requirement. I translate those insights into product structure, interaction models and design solutions that work within real technical and business constraints.

My experience spans industrial and manufacturing software, data and analytics, HMI/SCADA, AI/ML and B2B enterprise products. I have worked directly with customers, led UX teams and driven cross-product design-system initiatives.

My work has covered user research, design thinking, requirements discovery, information architecture, interaction design, prototyping, usability validation, design reviews, mentorship and end-to-end product delivery.

Career

GE Digital

Staff UX Designer · July 2021 – Present

Primary designer across Proficy Historian, CSense, Plant Applications, CIMPLICITY and iFIX; led the Proficy design-system initiative.

Accenture

Associate Manager UX · December 2018 – June 2021

Led a UX team of 5 across enterprise and internal initiatives.

Capgemini · Client: Microsoft

User Experience Specialist · May 2017 – December 2018

Primary designer for an internal learning and employee-experience tool used by Microsoft employees.

CA Technologies

Senior UX Designer · September 2012 – March 2017

Enterprise software, creative UX and Quick Bite gamified learning experience.

ValueLabs

UX Designer → Team Leadership · July 2006 – August 2012

Progressed to leading a team of 8 across client-facing websites and enterprise software.

Core expertise
Product DesignUX StrategyDesign LeadershipEnterprise User ExperienceDesign SystemsUser ResearchDesign ThinkingInformation ArchitectureInteraction DesignComplex WorkflowsData & Analytics UXAI/ML ExperiencesPrototypingUsability ValidationCustomer Collaboration
Certifications & recognition
Certified Usability Analyst (CUA™)Human Factors International
Enterprise Design Thinking PractitionerIBM
UX Management StrategyInteraction Design Foundation
Human Computer Interaction (HCI)Interaction Design Foundation
Web Design for UsabilityInteraction Design Foundation
Amazon Web Services Cloud PractitionerAWS
APJ Mission DNA Award — CreativeCA Technologies · recognition for creative work
Above and Beyond recognitionMultiple recognitions for UX, creativity, research and contribution